Enrolment Marketing / Singapore / Boutique & AI-Fluent​

An enrolment marketing team for education centres without the full-time overheads.

We combine human creativity and expertise with AI to help Singapore education centres spend less and grow enrolments faster.

120+

Education Brands Grown

2x

Avg. Increase in Enrolments

10,000+

Enrolments Generated

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We help grow education brands like yours

Education Brands Grown

1 +

Enrolments Generated

1 +

AVG. INCREASE IN ENROLMENTS

0.1 X

Years in enrolment marketing

0.1 +

The problem you face

If we were just another agency, we'd report clicks and leads instead of tours, trials and enrolments.

Most agencies give you reports full of clicks and leads. We don’t focus on those numbers because they do not fill your classrooms.

We are a boutique team that works exclusively with Singapore education brands including preschools, tuition / enrichment centres, student care and coaches. This means you work directly with our senior experts, never off-shore freelancers or interns.

We combine human creativity and expertise with AI to bring you more enquiries and steadier enrolments.

sound familiar?

Many centres reach out to us after dealing with the same frustrating cycle for months:

Enquiries come in, but they’re the wrong fit. Month ends without a single registration.

One enrolment this month, three student withdrawals next month.

Spending thousands every month with no justifiable returns.

The T.R.U.S.T. Enrolment System

How We Get Parents to Choose Your Centre

This is where our enrolment system comes in. When your visibility, your reputation, and the way you talk to parents all work together, filling your classes stops being something you constantly worry about. It becomes something you can rely on.

We call it the T.R.U.S.T. enrolment system. Here’s how each step helps you fill your classes.

Stage 01 / T

Target

Attract the right families

Attract the right families with a message that speaks to real needs, not random attention.

Stage 02 / R

Reach

Stay visible where parents look

Stay visible to the parents who are looking for your programme, across the channels they already use.

Stage 03 / U

Understand and Qualify

Make your value clear, fast

Make your value clear quickly, then focus your time on leads with real intent.

Stage 04 / S

Secure

Remove friction from booking

Remove friction from the booking process and move parents smoothly from interest to action.

Stage 05 / T

Trust

Parents stay, review, and refer

Deliver so well that parents stay, review, and refer.

One drives the next

Stage 01 / T

Target

Attract the right families

Attract the right families with a message that speaks to real needs, not random attention.

The framework

The TRUST Enrolment System is our growth framework for education businesses that turns awareness into enrolments, then enrolments into referrals.

We use technology and AI to make each stage faster and more cost-effective, so you spend less time chasing enquiries and more time filling classes.

why

Everything we do points at one thing: More enrolments.

01

Attract the right parents

High-intent enquiries from families who actually fit your programme – not clicks.

02

Book more tours & trials

We optimise the full journey so enquiries turn into booked visits, not dead-end leads.

03

Lower your cost per enrolment

Senior strategy and AI testing cut waste, so every dollar works harder each month.

04

See what's actually working

Plain-English reporting tied to registrations and never vanity charts you can’t act on.

here's the deal

We become your enrolment marketing team in the AI era.

Our goal is clear: Fill your calendar with high-quality parent enquiries and booked tours or trials by Month 3.

Focused on Revenue Growth

We don't hide behind confusing charts or traffic numbers that don't help your bottom line. We measure our success the same way you do: by the number of high-intent parents booking into your trials and tours.

We'll Never Mislead You

Trust is the bedrock of how we operate. We will never keep you in the dark or mislead you with vague projections. We promise absolute honesty and data-supported truths so you can always make confident decisions for your business.

Your Boutique Internal Team

We're not a large-scale agency where you become just another account for an intern to manage. We function as a dedicated extension of your centre, deeply understand the students you want to attract, and align all our marketing toward a single outcome: filling your calendar with registrations.

proven results

Real centres.
Real enrolment numbers.

3 new enrolments
in 45 days

Therapy centre for kids

$10,000+ spent with no results from previous agency in 6 months

VIEW CASE STUDY →

A logo with a teal house and open book surrounded by a laurel wreath on the left, and the text Little Oxford SCHOOLHOUSE in blue and teal to the right, showcases education marketing Singapore on a light background.

From 5 tours per month to 5 tours per week in first 90 days

Preschool with 4 locations

$18,000 spent and zero enrolments with previous agency

VIEW CASE STUDY →

KidoCode

From 10 students/month to 20+/month

coding & ai school for kids

Cost per student dropped 71% while volume scaled to 500+ new enrolments.

why socialfin

Most agencies run your ads. We work on your enrolment numbers.

Three things make SocialFin different from the agencies you’ve worked with or been pitched by.

 Things you’ll notice from the first month.

Real education experience

We didn't learn how to market education businesses by watching YouTube.

Our team spent years handling student acquisition and enrolment strategy on the ground for real schools and centres before launching this agency.

We know the questions a parent asks before a tour, the difference between a December enquiry and a June one, and why a campaign that works for an enrichment school fails for a preschool. Every decision we make is grounded in how centres grow.

Part of your team, not a vendor

We stay in the room where enrolments happen.

We don't stop at the enquiry. We see which enquiries turn into tours, which tours turn into enrolments, and where good ones drop off. We bring that back to you with what's working and what isn't.

Most agencies hand over a lead and call it done. We stay with you through to the enrolment.

Trials, assessments and tours, not just leads

We measure what fills your classrooms.

Enquiries, booked tours, trials attended, and what each one cost, by campaign and by channel. We don’t expect you to celebrate clicks or social media likes if your registration numbers are not moving.

Our reporting is completely transparent, open-book, and focused entirely on showing you how your marketing spend translates into registrations.

In their words

Founders and decision-makers who changed how they get students.

Thank you Andrej and the team in SocialFin for all your professional assistance and guidance that our centre numbers has more than doubled after we started to work with you. Looking forward to be able to repeat the magic moving forward.
Emma Chua
Founder - The Gardner Preschool & Little Tree House
⭐️⭐️⭐️⭐️⭐️ Fantastic experience working with this marketing team. Their strategies were well thought out and focused on conversion, not vanity metrics. Thanks to their efforts, we saw a clear improvement in lead quality and a noticeable increase in enrolment rates. If you’re looking for a team that delivers real results, this is it!
Jace Wong
MindChamps Early Intervention & Therapy - Upp Bukit Timah
Y Suites SocialFin Client
I’ve been working with Kathleen and her team for the past three years, and it has been a fantastic experience. Compared to when we first started, our conversions and ROI have improved year after year. I would highly recommend SocialFin to any company looking for a reliable and results-driven marketing partner.
Eunice
Assistant Manager - Sales & Marketing - Y Suites

QUESTIONS

FAQ

A general agency has to learn your world before it can help, and it learns it on your budget. It runs ads for a dentist one week and a preschool the next, so it doesn’t know why a parent choosing childcare behaves differently from someone buying a product, or what a Singapore parent checks before she enquires, or why a special needs school needs to be written about completely differently from a tuition centre.

Because we are a boutique team, the experienced experts you meet on your first call are the exact same people running your ads and managing your campaigns. You will never be passed around to junior assistants or offshore freelancers. When you have a question or need an update, you talk straight to the people doing the work.

No. And honestly, no one can truly guarantee final sign-ups because marketing is only one part of the equation.

Instead of making promises about things outside our control, we focus entirely on the steps that lead to an enrolment. You won’t see us reporting surface-level numbers like views, engagement, or website clicks that don’t fill your classes.

Instead, we measure our success by real-world actions: getting parents to book tours, trials, and assessments. Our job is to bring genuinely interested families to your door, and your team’s job is to welcome them in and show them why your centre is the right fit.

Yes, we do. SocialFin works exclusively with education brands, including preschools, tuition centres, enrichment academies, after-school / student care centres and similar businesses.

By focusing entirely on this space, we don’t waste your time or budget trying to learn how your business works. We already understand the local academic calendar and what parents look for before trusting a centre.

We look at your current ad, offer, landing page or enquiry journey, then share practical observations on where the campaign may be attracting the wrong parents, losing clarity, or making follow-up harder than it needs to be.

A lot of AI marketing sound exactly the same.

We only use AI for repetitive background tasks that don’t need human voice and creativity, like research, organising data.

A computer tool cannot understand Singaporean parents, what they care about, or why they choose your specific centre. Our job is to find what makes your school special and say it in relatale language, so your marketing sounds like you—not a robot, and not like everyone else.

Our goal is a calendar filling with high-quality enquiries and booked tours or trials by Month 3.

FREE REVIEW

Want to know whether your marketing is attracting the right parents?

Request a practical review of your current ad, landing page or enquiry journey. We’ll show you where enrolments are leaking and the fastest ways to fix it.

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